October 23, 2011

WTA Istanbul Gets New Sponsors, Draw Held in Istanbul


The draw for the TEB-BNP Paribas Women’s Tennis Association (WTA) Championships, one of the most prestigious tennis championships in the world, was made on Sunday at the Sheraton Istanbul Ataköy Hotel.

The championships will be held in Turkey for three years with the sponsorship of BNP Paribas, a European leader in global banking and financial services, and its Turkish partner Türk Ekonomi Bankası (TEB).

The WTA is the global leader in women’s professional sports with more than 2,400 players representing 99 nations competing for more than $87 million in prize money at the association’s 53 events and four Grand Slams in 33 countries. More than 5 million people attended women’s tennis events in 2010, with tens of millions more watching on television and digital channels around the world. The WTA competitive season concludes with the WTA Championships in Istanbul on Oct. 25-30.

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